iWriting Session Highlights

Most Internet readers don’t make it past the first paragraph of your article, so we’ll keep this nice and short. Jim Haynes provided tips for the iWriting future, an inevitable world where the PR industry is learning how to interactively stay one step ahead. Haynes shared tips that included using bullet form, having [...]

Chris Brogan’s Presentation Warned of Dangerous Social Media

Chris Brogan’s session focused on blogging and what companies should do about reaching out to the communities on Facebook and MySpace. The session was constructed in a conversation setting where representatives of companies could feel free to ask questions. Brogan talked about the criteria used for social networking sites, and how it is [...]

MARGARITAS ALL AROUND!

Welcome to Little Rock! As the conference gets started today, don’t miss our Southwest Fiesta opening reception at 5 p.m. There will be margaritas all around, Tex-Mex favorites and plenty of conversation. Afterwards, mix and mingle with your fellow professionals at the dine-arounds. Stop by the registration desk to see menus and get ready for [...]

New Speaker Added

We have added an additional speaker to Friday’s agenda – Ed Schipul, CEO of Schipul – The Web Marketing Company, will speak from 8:30 to 9:30 a.m. in Salon C at The Peabody.

Ed will address “Social Media Optimization: Putting the Relations Back in PR.” He’ll touch on where to start with social media and how [...]

Welcome!

Welcome to nxtpr.wordpress.com, the official blog for the Public Relations Society of America’s 2008 Southwest District Conference. We’re thrilled to host this year’s conference in Little Rock and have assembled a great lineup of speakers and topics related to the new media world that are sure to pique your interest.
For many of you, this may [...]